18 / Jul / 2024
Generation Z, born between 1997 and 2012, is becoming a huge economic influence in the consumer market. To attract Gen Z, marketers need to adopt strategies that resonate with Gen Z’s values and behaviors.
10 / Jul / 2024
At the heart of luxury brand strategy is storytelling - crafting a narrative that speaks to the heritage, craftsmanship, and exclusivity of the brand.
23 / Apr / 2024
The rise of AI-generated deepfake voices presents a unique set of challenges for multimedia projects requiring authentic human voiceovers.
17 / Jan / 2024
We’ve got some major news – Project V is officially LIVE! This isn’t just another launch; it’s a game-changer in the world of premium voiceover services for media production, and we’re excited to share this news with you.
22 / Nov / 2023
Choosing between using subtitles and employing a voiceover artist will be easy, as you’re ideally placed to judge which option will give your customers the most satisfaction. If you’re not sure about which option is best, there are a number of factors worth considering.
22 / Nov / 2023
Nobody wants to be left embarrassed (or worse still, liable) after signing off on audio that contains mispronunciations, as every file or video scene with a mistake will have to be rerecorded. As well as delaying launch, unnecessary retakes are also expensive and can see budgets pushed to breaking point. It’s easy to prevent against this, so don’t leave yourself exposed.
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